How do you persuade someone to buy insurance?
Asked by: Prof. Anastasia Quitzon | Last update: January 23, 2026Score: 4.7/5 (24 votes)
What triggers people to buy insurance?
- Getting Married and/or Moving in with your Partner. ...
- Buying a Home. ...
- Having Children. ...
- Changing Employment. ...
- Starting a Business.
How to encourage someone to buy life insurance?
- Make it Personal. Using someone's first name is a simple but effective way to make a connection. ...
- Use Specific Examples. ...
- Put the Numbers in the Best Light. ...
- Use Layman's Terms. ...
- Highlight the Discounts. ...
- Keep the Clients You Have.
How do I approach someone to sell insurance?
- Listen actively and engage your prospects. ...
- Avoid industry jargon and slang. ...
- Be prepared for the call. ...
- Script your pitch. ...
- Establish yourself as an expert. ...
- Build rapport with your prospect. ...
- Show them you're listening. ...
- Don't give up.
How do you pitch customers for insurance?
- GET TO KNOW YOUR CLIENT. ...
- PERSONALIZE YOUR PRESENTATION. ...
- TURN OBJECTIONS INTO SELLING OPPORTUNITIES. ...
- USE VISUALS. ...
- ASK YOUR CLIENT QUESTIONS. ...
- HELP THEM SOLVE A PROBLEM. ...
- INCLUDE COMPETITORS. ...
- CREATE A REPORT YOUR CLIENT CAN KEEP.
If I Wanted to Become a Millionaire In 2025, I'd Do This
How to convince someone to buy insurance?
- Tip 1: Understanding Customer Needs.
- Tip 2: Building Trust.
- Tip 3: Effective Communication.
- Tip 4: Addressing Concerns.
- Tip 5: Personalized Approach.
- Tip 6: Demonstrate Value.
- Tip 7: Offering Incentives.
- Tip 8: Follow-up and Support.
How do you start a conversation selling insurance?
Make your intro to-the-point. Briefly introduce yourself, your company, and the reason for your call. Tell the benefits of your insurance policy to the customer and their peers who have bought your insurance policy.
How to sell insurance without being pushy?
- Know your audience. Be the first to add your personal experience.
- Provide value. Be the first to add your personal experience.
- Respect their time. ...
- Listen and learn. ...
- Follow up and follow through. ...
- Here's what else to consider.
How to approach people for insurance?
The foundation of persuasion in insurance sales lies in understanding the client's needs. A deep understanding of what motivates your clients, their concerns, and their aspirations is crucial. Start by asking open-ended questions to get them talking about their expectations and fears regarding insurance.
How do you make selling insurance?
Most insurance agents earn money from commissions as a result of selling insurance. However, many agents, particularly new agents, may also earn a salary as they build a book of business. Captive agents who work for a single company often receive a commission between 5% and 10% of the value of the policies they sell.
How to convince a customer to buy?
- Help your customer like you.
- Make your customers feel comfortable during your pitch.
- Understand that logic alone will not persuade customers.
- Convince by giving your customer a simple story.
- Speak to your customer using their language.
- Be a teacher, not a sales person.
How can I attract people to my insurance?
- Understanding Your Target Audience.
- Demographics and Preferences.
- Customer Pain Points.
- Engagement Strategies.
- Creating a Strong Brand Image.
- Optimizing Your Website.
- Local Events and Sponsorships.
- Building Business Partnerships.
How to sell a policy to a customer?
Selling insurance policies of LIC
You can sell LIC policies by visiting your clients. You have to explain the plan details to your clients. After the client agrees to the policy that you recommend, you should help your clients fill up the proposal form. After the form is filled, collect the premium.
What do insurance companies fear the most?
It's simple: Insurance companies' legal teams hate having to go before juries. Naturally, it's up to juries to apply the law in a fair and even-handed manner. However, it never helps insurance companies to be seen as the villains who are trying to get one over on people in genuine need.
What are 3 ways to buy insurance?
You can buy an individual policy from an insurance company, a licensed health insurance agent, or from Covered California- California's Healthcare Marketplace.
How to sell insurance emotionally?
Emotions are personal, so if you want to appeal to emotions, you need to work on creating a personal connection. This requires listening to your prospects. Find out what matters to them – their hopes, their fears, their values – and personalize your pitch to fit them.
How do I convince someone to buy my insurance?
Be transparent and honest in all your interactions. Clearly explain policy terms, conditions, and limitations, ensuring that customers fully understand what they are buying. Address any concerns or objections they may have and provide reliable, accurate information.
How to motivate someone to buy life insurance?
How to create urgency in insurance sales?
What is the hardest insurance to sell?
Life insurance is the most profitable—and the hardest—type of insurance to sell.
How do I approach strangers to sell insurance?
- Position yourself as someone who knows the local area.
- Try to break the ice and don't go straight into a pitch.
- Use yours and their first name.
- Always be honest.
How to sell without looking desperate?
- Shut up and listen. ...
- Don't ever sell what you don't believe is good for the buyer. ...
- Empathy. ...
- Know what you're selling very well. ...
- Know the substitutes and near competitors very well. ...
- Make your goal helping the other person.
What is the best time of day to sell insurance?
According to a study by CallHippo, the best time to cold call is between 4:00-5:00 pm, followed by the second best time to cold call between 11:00 am – 12:00 pm. Wednesday tends to be the best day to cold call your prospects.
How do you introduce yourself when selling insurance?
Quick Introduction with a Value Proposition
Agent: “Hi [Prospect's Name], this is [Agent's Name] from [Insurance Company]. We help people find affordable coverage tailored to their needs. Are you currently reviewing your insurance to ensure you're fully protected?”
What is cold calling in insurance?
Cold calling in the insurance industry is a sales technique that involves calling a potential customer with the intent of gauging their interest in insurance plans. These callers are not expecting a call and have not shown previous interest in what you offer.