How much is a 30 second commercial worth?
Asked by: Sonny Kuhic | Last update: May 29, 2025Score: 4.6/5 (59 votes)
How much does a 30-second commercial cost now?
Airtime Costs
Prime-time slots on national networks can cost anywhere from $100,000 to $500,000 for a 30-second spot, depending on the channel and viewership. Digital platforms like YouTube or Facebook offer more affordable pricing, with costs starting at $5 to $50 per 1,000 impressions (CPM).
How much does a 30-second NFL commercial cost?
A 30-second TV ad during the broadcast of NFL's Sunday Night Football during the 2023/24 season cost around 882 thousand U.S. dollars.
How much does a 30-second commercial cost on ESPN?
Ads on networks like ABC, NBC, CBS, and FOX could cost advertisers from $100,000 to $500,000 per 30-second spot. Cable networks' rates (like ESPN, TNT, and HGTV) would be from $20,000 to $150,000 per 30-second spot.
How much does it cost to shoot a 30-second commercial?
A 30-second commercial is a common choice for many businesses due to its concise format. The cost can range from $2,500 for a basic production to $50,000 for a high-quality, broadcast-ready ad.
Are 30-Second Super Bowl Ads Worth the Money?
How much money do you make per 30 second ad?
On average, a 30-second advertisement ranges from $1,000 to more than $50,000. Factors such as production quality, talent fees, airtime rates, and distribution expenses are crucial in determining the overall cost of 30-second commercials.
What is the average cost of producing a single 30 second television commercial?
Depending on the complexity of the shoot and the editing required, production costs for a 30-second ad may range from $1,000 to more than $50,000. Broadcasting costs, however, make up the bulk of the price, averaging just under $105,000 for a 30-second commercial on network television.
How much is a 30 second YouTube ad?
For YouTube, the CPV pricing generally ranges from $0.03 to $0.30 per view. To get 100,000 views, you might pay anywhere from $3,000 to $30,000 depending on other factors. YouTube's CPV model charges you each time a viewer watches 30 seconds of your ad (or the full duration if ad duration is <30 secs).
How much do companies pay for a 30 second Super Bowl commercial?
The cost of a Super Bowl commercial carried the same price tag in 2024 as in 2023: $7 million for 30 seconds of air time, according to NPR. CBS last carried a Super Bowl in 2021, when the Chiefs and Buccaneers faced off. That year, it cost advertisers $5.5 million for 30 seconds of Super Bowl air time.
How much is a commercial on Nickelodeon?
Most of the commercials will be the same that air across the main CBS broadcast, the Paramount+ stream and the kid-centric version on Nickelodeon. But according to Variety, there will be around 15 Nickelodeon-only ads that will be airing, which cost between $200,000 and $300,000 for a 30-second spot.
How much does $1 second of a Super Bowl commercial cost?
To put that into perspective, it cost roughly $233,333 per second for an ad in the 2024 Super Bowl between the Kansas City Chiefs and San Francisco 49ers.
How much does it cost to go to the Super Bowl?
On Ticketmaster, tickets range from around $6,000 to over $26,500. And on Tickpick, the lowest price is $5,966 in the end zone corner at the Superdome.
Why are TV ads so expensive?
One of the main factors contributing to the expense of TV ads is the production value. TV commercials often require brilliant creative writers, high-quality visuals, professional actors, elaborate sets, and skilled crew members.
How much is a 30 second commercial during the World Series?
According to media buyers, the average unit cost for a 30-second ad in this year's World Series works out to between $465,000 and $520,000 a pop, a range that applies to each of the first five games.
What makes a good 30 second commercial?
Your 30-second commercial should: Identify who you are. Highlight a few strengths and accomplishments. Show how you can bring added value to an organization.
How much is a Super Bowl ring worth?
So, whilst we don't exactly know, it can be estimated, and they're thought to be in the region of five million dollars per team. That varies depending on how kitted out they are though, as the 2015 New England Patriots gave everyone rings with 205 diamonds thought to be $36000 each so $5.5m.
Do Super Bowl ads pay off?
YES: The Super Bowl provides the largest television audience reaching an estimated 100 million people across several demographics. Companies wouldn't be spending an estimated $7M on a 30-second spot if they didn't think it produced a return on investment in the form of revenue, sales, or increased brand awareness.
How much do halftime performers get paid?
On the American Federation of Musicians union scale, Kendrick Lamar could be paid as little as $450 for playing the Super Bowl halftime show, USA TODAY reports. Guests and support musicians would make about $400.
How much does a TikTok ad cost?
The average TikTok ad cost-per-click (CPC) is $1. The average cost per thousand (CPM) is $10. The average engagement rate is 2.6%. TikTok suggests having an overall budget of $50 for a campaign or a daily budget of $20 for ad groups.
How much does YouTube pay for 1 million views?
On average, YouTube pays between $0.003 and $0.005 per view. For 1 million views, you can expect to earn between $3,000 and $5,000. However, not everything is as simple as it seems.
How much money does 1 ad make on YouTube?
Rates can range from $0.10 to $0.30 per ad view. However, the amount of money YouTube pays depends on a variety of factors, such as the following: The number of views your video receives. The number of clicks an ad receives.
How much should I charge for a 30 second commercial?
Broadcast, Cable, or Internet
As mentioned above, the average costs for a 30-second ad spot on local TV, however, can be just $5-$10 per 1,000 impressions (CPM). Advertising on popular streaming services average around $10 CPM (YouTube) to $30 CPM (Hulu).
How much money does a 30 second video ad on an app make?
The average CPM for mobile ads can range from $3 to $10 or more, depending on the abovementioned factors. For example, if an app developer serves a 30-second video ad with a CPM of $5 to their users, and 10,000 users watch the ad, the revenue generated from the ad would be $50.
How much does a local 30 second commercial cost?
So what is the average cost of advertising on TV? After accounting for various factors, airing 30-second television ads cost producers over $100K in the United States. Local television ad rates can vary from $5 to $100 for every 1000 viewers.