What is the 40 20 10 retention rule?
Asked by: Reinhold Kreiger | Last update: June 30, 2025Score: 4.3/5 (30 votes)
What is a good retention rate for a game?
So a very well-retaining game might experience a 50-25-12 retention profile vs. a 30-15-7 profile for a poorly-retaining game. Mobile game retention rates vary wildly depending on game niche and market; for most apps, the ``objectively good'' retention profile of 40-20-10 is a reasonable goal.
What is the formula for retention rate in real estate?
Here's an example: Your multifamily property has 100 leases up for renewal and 80 tenants chose to renew. You divide 80 by 100 and times it by 100 to get a resident retention rate of 80%. In the United States in 2023, the average resident retention rate was 56%.
What is a good D1 retention?
For years, industry benchmarks for good D1, D7, and D30 retention rates were D1: 40%, D7: 20%, and D30: 10%. But, with skyrocketing UA costs, a D1 retention rate of 50% or higher seems to be the new standard. These benchmarks can vary depending on the type of game and its target audience.
What is the average retention on day 1?
Generally, an app is considered high-performing if it retains over a third of its users after install. Global retention benchmarks reveal that retention falls to 26% on day 1, 13% by day 7, and 10% by day 14. After 30 days, the retention rate generally settles at 7%.
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Is a 90% retention rate good?
Generally speaking, a good retention rate ranges 90 percent or higher. Industries with the highest retention rates include government, finance, insurance, and education, while the lowest rates can be seen in the hotel, retail, and food industries.
What is the 90-day retention rule?
A 90-day retention plan is a strategy for keeping new employees onboard for at least 90 days. It aims to help new employees feel welcome, engaged, and supported so they can stay with the company long-term.
Is 40% retention rate good?
For most creators, a good audience retention rate is 40%–50% or more for long-form YouTube videos. If your videos are only a few minutes, it should be higher.
Is a 70% retention rate good?
What is a good retention rate? A good retention rate dependes on the industry and the type of organization. As a rule of thumb, a retention rate in the range of 70% to 85% is optimal.
What games have the best retention?
Retention Rate by Game Genre and Platforms
Puzzle, strategy, arcade, RPG, and simulation games all keep players coming back in different ways. Puzzle and strategy games have high retention because they challenge players' brains and tactics. RPGs also have good retention with their engaging stories and character growth.
What is a waterfall in real estate?
The real estate waterfall model is a tier-based system used to illustrate the hierarchy in priority and allocation of fund proceeds. The real estate waterfall model establishes the order by which the distributable proceeds of a fund are issued to the investors of a fund (or limited partners).
What does 80% retention rate mean?
This calculation shows the percentage of customers retained over a specific period. For example, if you started with 500 customers and ended with 450, including 50 new customers, your retention rate would be 80%.
How to calculate retention?
(Number of employees at the end of a set time period / the number of employees at the start of a set time period) x 100 = retention rate percentage.
Is 20% retention good?
Industry Benchmarks
While the average hovers around 20% 90-day retention, it's best to aim for 25% or higher depending on your industry.
How to calculate D1 retention?
Retention can be computed not only by calendar days but also by hours. In this case, D1 Retention is the percentage of users who installed the application and launched it within the period from 24 to 48 hours.
What is the NBA retention rate?
Overall, the league average is 67% of last year's minutes still on the roster, which is the same rate from our overview (at the start of training camp) last year and much higher than the league-shifting summer of 2019 (56%). John Schuhmann is a senior stats analyst for NBA.com.
How much retention is normal?
Urinary retention. This is described as the painful inability to void with relief of the pain following drainage of a large volume of urine from the bladder. The volume is normally between 500-800ml. Larger volumes suggest an acute on chronic retention picture.
What is a poor retention rate?
A high retention rate means employees are engaged, satisfied, and committed to the organization. In contrast, a low retention rate suggests that there may be problems with the work environment, company culture, or other factors causing employees to leave.
What is 90% retention rate?
In this case, a 90% retention rate would mean a 10% attrition rate. It's also worth mentioning that some people, especially those in B2B SaaS or subscription-based businesses, find it more helpful to calculate their net dollar retention rate (NDR) instead.
Is 100% retention good?
A general rule of thumb is a good retention rate ranges from 90 percent or higher.
What does 100% retention rate mean?
Retention is usually measured as the ratio of customers or revenue you have kept in a given period and lies between 0% and 100%. Having a retention rate of 100% is ideal but usually very hard if not impossible to achieve. Churn Rate = 100 % - Retention Rate.
What does 50% retention mean?
Retention rate is used to describe the number of customers that continue to use or subscribe to a product during a specific time. And, as such, it's a vital indicator of a business's success. Customer retention rate in business is shown as a percentage of customers who continue with a service within a certain period.
What is the 7 year retention rule?
SOX Retention Requirements – 7 Years
Sarbanes-Oxley Act of 2002 (SOX) was modified in 2003 to require relevant auditing and review documents to be retained for seven years after the audit or review of the financial statements is concluded.
What is the 9o day rule?
The 90/180-day rule states that any foreign national who enters the Schengen zone (any country within the area) can stay for up to 90 days within any 180 days. At first glance, it seems a very simple rule, but it's often misunderstood, and many people overstay it, resulting in them facing penalties.
What percentage of new hires quit in the first 90 days?
Yet, a Forbes study has revealed that an astounding 30% of new hires leave within the first 90 days of starting a job, with many of those lasting less than 45 days. As well as setting you back to recruitment square one, this makes you look pretty bad as an employment prospect.