What to say to sell life insurance?

Asked by: Bo Bosco  |  Last update: April 29, 2025
Score: 4.2/5 (44 votes)

Let them know how a life insurance policy will help them out in specific scenarios. It's okay to ask someone what she would do if her husband died and how she would support her family. Make your prospects really think about how his family would keep up their standard of living if he were to suffer a catastrophic event.

How do you start a conversation to sell insurance?

Strong Opening:

Start with a compelling statement or question that grabs the prospect's attention and encourages them to continue the conversation. “Hello [Prospect's Name], did you know you could be overpaying for insurance coverage without even realizing it?”

How do you introduce yourself when selling insurance?

  • 1. Start with a Warm Greeting ``Hi, I'm (Your Name).
  • 2. Establish Common Ground ``I noticed that you're interested in exploring insurance options, and I'd love to help you with that.''
  • 3. Share Your Purpose
  • 4. Ask Open-Ended Questions

How to convince people to buy life insurance?

How to Convince Customers to Buy Insurance
  1. Tip 1: Understanding Customer Needs.
  2. Tip 2: Building Trust.
  3. Tip 3: Effective Communication.
  4. Tip 4: Addressing Concerns.
  5. Tip 5: Personalized Approach.
  6. Tip 6: Demonstrate Value.
  7. Tip 7: Offering Incentives.
  8. Tip 8: Follow-up and Support.

How to pitch selling life insurance?

12 TIPS FOR A SUCCESSFUL LIFE INSURANCE SALES PRESENTATION
  1. GET TO KNOW YOUR CLIENT. ...
  2. PERSONALIZE YOUR PRESENTATION. ...
  3. TURN OBJECTIONS INTO SELLING OPPORTUNITIES. ...
  4. USE VISUALS. ...
  5. ASK YOUR CLIENT QUESTIONS. ...
  6. HELP THEM SOLVE A PROBLEM. ...
  7. INCLUDE COMPETITORS. ...
  8. CREATE A REPORT YOUR CLIENT CAN KEEP.

The Easiest Way To Sell Life Insurance

42 related questions found

How to approach someone to sell life insurance?

How to Place More Life Insurance Cases
  1. Make it Personal. Using someone's first name is a simple but effective way to make a connection. ...
  2. Use Specific Examples. ...
  3. Put the Numbers in the Best Light. ...
  4. Use Layman's Terms. ...
  5. Highlight the Discounts. ...
  6. Keep the Clients You Have.

How to talk to clients about life insurance?

Understand Every Customer's Motivation

With so many policy types available, it's essential to understand a client's motivation to learn which products and sales approaches are ideal. For example, here are top reasons why policyholders buy life insurance: Replace lost income. Cover interment expenses.

How to sell life insurance easily?

Follow These Tips and Find Out How to Sell Life Insurance Successfully
  1. Know Your Product. As a life insurance agent, knowing your product inside out is critical. ...
  2. Personalize Your Pitch. ...
  3. Leverage Verified Leads. ...
  4. Build Trust with Prospects. ...
  5. Use Digital Marketing Strategies. ...
  6. Overcoming Objections. ...
  7. The Art of Closing.

How to motivate someone to buy life insurance?

  1. Create a Comprehensive Customer Profile.
  2. Place a Greater Focus on Value vs. Price.
  3. Uncover the Reason They're Delaying a Life Insurance Decision.
  4. Play Up Benefits vs. Features.
  5. Anticipate and Solve Pain Points.

What triggers people to buy insurance?

To help you out, here are the most common events that trigger people to purchase Life Insurance—or to review their existing policy.
  • Getting Married and/or Moving in with your Partner. ...
  • Buying a Home. ...
  • Having Children. ...
  • Changing Employment. ...
  • Starting a Business.

How do I market myself as a life insurance agent?

11 Powerful Life Insurance Marketing Strategies
  1. Awareness Stage. Drive Customer Engagement Through Social Media. ...
  2. Consideration Stage. Create a User-Friendly Website. ...
  3. Decision Stage. Leverage Online Reviews and Testimonials. ...
  4. Post-Purchase Stage. Develop an Effective Referral or Affiliate Program.

What is the best time of day to sell insurance?

According to a study by CallHippo, the best time to cold call is between 4:00-5:00 pm, followed by the second best time to cold call between 11:00 am – 12:00 pm. Wednesday tends to be the best day to cold call your prospects.

How to be successful your first year selling life insurance?

Skills For Being Successful at Selling Life Insurance
  1. Customer Service Focus. ...
  2. Great Communication Skills. ...
  3. Networking Skills. ...
  4. Term Life Insurance. ...
  5. Permanent Life Insurance. ...
  6. Life Insurance Add-ons. ...
  7. Complete Your State's Pre-Licensing Education Requirements. ...
  8. Prepare for the Life Insurance Licensing Exam.

How to sell life insurance on the phone?

11 Tips to Closing the Deal When Selling Insurance Over the Phone
  1. Listen actively and engage your prospects. ...
  2. Avoid industry jargon and slang. ...
  3. Be prepared for the call. ...
  4. Script your pitch. ...
  5. Establish yourself as an expert. ...
  6. Build rapport with your prospect. ...
  7. Show them you're listening. ...
  8. Don't give up.

How to introduce life insurance?

Life Insurance is a contract whereby the insurer, in consideration of a certain premium undertakes to pay a stipulated sum to the life assured or to the beneficiary upon the expiry of a fixed period or death of the person, whose life is insured. Insurance is one of the most important institutions of modern society.

How do I approach strangers to sell insurance?

Building trust with strangers isn't easy, but there are a few things you can do that will help.
  1. Position yourself as someone who knows the local area.
  2. Try to break the ice and don't go straight into a pitch.
  3. Use yours and their first name.
  4. Always be honest.

How do I convince my clients for life insurance?

The Art of Persuasion: Strategies for Insurance Agents to...
  1. Understanding Client Needs.
  2. Educate, Don't Just Sell.
  3. Highlighting the Value.
  4. Leveraging Social Proof.
  5. Creating a Sense of Urgency.
  6. Personalization.
  7. Building Trust.
  8. Conclusion.

What is a popular quote about life insurance?

"You don't need miracles in the west. You have insurance." "Fun is like life insurance; the older you get, the more it costs." "You don't need to pray to God any more when there are storms in the sky, but you do have to be insured."

Why is it hard to sell life insurance?

Why Is Life Insurance So Hard To Sell? It's hard to sell because it deals with the topic of death. That's something many people find difficult to consider or discuss. Furthermore, it's hard to keep trying to sell because agents find that they can't make enough money to support themselves.

How to encourage people to buy life insurance?

8 Effective Ways to Generate Quality Leads and Increase Life Insurance Sales
  1. Identify and Understand Your Target Market. ...
  2. Build Relations Within Your Community. ...
  3. Find Prospects on Social Media. ...
  4. Sign-up on Online Directories and Listing Sites. ...
  5. Leverage Cold Calls and Emails. ...
  6. Start Blogging.

Is selling life insurance a good hustle?

In our opinion, it doesn't hurt that insurance is a lucrative business. You can gain commissions on the plans that you sell, so it's entirely up to you how much you want to hustle. You can also make more money with consistent renewals, so it pays in the long run to have loyal clients.

How to find people to sell life insurance to?

How to Get Leads for Life Insurance
  1. Target a Buyer Persona. ...
  2. Find Prospects On LinkedIn. ...
  3. Offer a Free Life Insurance Consultation. ...
  4. Run Facebook Lead Ads. ...
  5. Build a Content Marketing Campaign. ...
  6. Collect Leads From Listing Sites & Directories. ...
  7. Use Social Media. ...
  8. Optimize Landing Pages for Lead Conversion.

How to introduce yourself as a life insurance agent sample?

I am a life insurance agent who is passionate about helping my clients protect their families' futures. With over 5 years of experience in the industry, I have the knowledge and expertise to guide my clients through the insurance buying process for their unique insurance needs.

How to convince a customer to buy?

Top ten tips for persuading customers to buy
  1. Help your customer like you.
  2. Make your customers feel comfortable during your pitch.
  3. Understand that logic alone will not persuade customers.
  4. Convince by giving your customer a simple story.
  5. Speak to your customer using their language.
  6. Be a teacher, not a sales person.

How do you start a conversation when selling insurance?

Hook your prospect with a strong opening sentence: It should address the needs of customers and why do they need insurance. Address their pain points: Most insurance customers tend to have common questions, and these are usually their concerns. It may include the premium amount, coverage, and even claims.