How to find people who want to buy life insurance?

Asked by: Mac Bashirian  |  Last update: April 10, 2025
Score: 4.7/5 (62 votes)

Here, we look at some of the best methods for finding quality leads and how to make the most of them.
  1. Life insurance leads from insurance agencies. ...
  2. From third-party companies. ...
  3. Networking. ...
  4. Online marketing. ...
  5. Referrals. ...
  6. Find what works best for you.

How to find people interested in buying life insurance?

  • Professional Associations: Join industry-related groups such as the National Association of Insurance and Financial Advisors (NAIFA) to meet potential clients and other professionals.
  • Local Events: Attend community events, trade shows, and seminars to connect with individuals who might be interested in life insurance.

How to get people to want life insurance?

Tips for cross-selling life insurance to clients
  1. Engage your non-life licensed Customer Service Representatives. ...
  2. Bring up life insurance in every conversation. ...
  3. Discuss life insurance during a P&C (property & casualty insurance) sale. ...
  4. Follow up with new customers. ...
  5. Give customers a quick life insurance quote.

How do you get customers for life insurance?

Engagement: Use platforms like Facebook, Instagram, and LinkedIn to engage with potential clients. Share informative posts, success stories, and industry news. Targeted Ads: Run targeted advertising campaigns on social media to reach specific demographics interested in life insurance.

How much is $100,000 in life insurance a month?

A $100,000 term life insurance policy can cater to diverse financial goals, including debt coverage, family support, and estate planning. One of the most significant advantages of this coverage amount is its affordability. The average monthly cost of a $100,000 life insurance policy can range from $11-18 monthly.

TOP 4 WAYS - Make Clients Want Life Insurance

45 related questions found

How much a month is a $500000 life insurance policy?

A $500,000 whole life insurance policy costs an average of $451 per month for a 30-year-old non-smoker in good health. If you get whole life insurance, the premiums you'll pay may vary based on factors like your age, health, gender, and the type of policy you get.

Who usually buys life insurance?

Most people who own life insurance are family breadwinners who want to make sure that in the event they die, the future financial needs of dependents, such as a spouse, children or elderly parents, are met.

What is a person that sells life insurance called?

Life insurance agents are licensed professionals who sell life insurance.

Is it hard to sell life insurance?

Life insurance is a very difficult product to sell. Simply getting your prospect to acknowledge and discuss the fact they are going to die is a hard first step. When and if you clear that hurdle, your next task is creating urgency so they buy right away.

How to approach someone to sell life insurance?

How to Place More Life Insurance Cases
  1. Make it Personal. Using someone's first name is a simple but effective way to make a connection. ...
  2. Use Specific Examples. ...
  3. Put the Numbers in the Best Light. ...
  4. Use Layman's Terms. ...
  5. Highlight the Discounts. ...
  6. Keep the Clients You Have.

How to get life insurance without a job?

If you've been unemployed for six months or less, and are actively searching for a job, many insurance companies may move forward with your application and consider your previous income level as a guide. If you've been unemployed for longer than that, the insurer will often want to know why.

How to motivate someone to buy life insurance?

  1. Create a Comprehensive Customer Profile.
  2. Place a Greater Focus on Value vs. Price.
  3. Uncover the Reason They're Delaying a Life Insurance Decision.
  4. Play Up Benefits vs. Features.
  5. Anticipate and Solve Pain Points.

How to convince people to buy life insurance?

How to Convince Customers to Buy Insurance
  1. Tip 1: Understanding Customer Needs.
  2. Tip 2: Building Trust.
  3. Tip 3: Effective Communication.
  4. Tip 4: Addressing Concerns.
  5. Tip 5: Personalized Approach.
  6. Tip 6: Demonstrate Value.
  7. Tip 7: Offering Incentives.
  8. Tip 8: Follow-up and Support.

What age buys the most life insurance?

Gen X (ages 44-59) and Baby Boomer (ages 60-78) claim the highest percentage of ownership at 55 percent and 57 percent, respectfully. Millennial and Gen X generations are significantly more likely to own term life insurance when compared to younger and older generations.

Where do people search for life insurance?

The National Association of Insurance Commissioners, MIB Group, and the National Association of Unclaimed Property Administrators all provide life insurance policy location services.

Can selling life insurance be a side hustle?

Earn Supplemental Income

Looking to make some extra cash on the side? Now's the perfect time to start selling insurance! While we would never recommend going into any profession solely for the money, some people do enjoy earning something a little extra on top of their primary income.

Why do most life insurance agents quit?

Research shows (opens in a new window) that 80% of finance and insurance agents feel they aren't valued at work; they feel they are “only evaluated on what went wrong or could have been done better.” This is a major issue for finding and retaining top talent, which is more important than ever (opens in a new window).

How much do life insurance agents make per sale?

For every policy sold, the insurance agent earns a large upfront commission. This rate can range from 40% to 100% of the first-year premium, the amount the policyholder pays for the policy. The rate is set by the insurance company, and each state has its own commission limits.

At what age should you stop buying life insurance?

Many people in their 60s and 70s may no longer need life insurance. They may have already paid off the house, stopped working, sent the kids off to care for themselves or accumulated enough assets to offset the need for life insurance. But sometimes buying or maintaining a life insurance policy over age 60 makes sense.

What is the cash value of a $100,000 life insurance policy?

A typical life settlement is worth around 20% of your policy value, but can range from 10-25%. So for a 100,000 dollar policy, you would be looking at anywhere from 10,000 to 25,000 dollars.

What life insurance company pays the most claims?

Best Insurance Companies for Paying Claims
  • American Family Insurance.
  • Amica.
  • The Hartford.
  • Farmers Insurance.
  • Erie Insurance.
  • Nationwide Insurance.

How long does it take for whole life insurance to build cash value?

A whole life insurance policy will begin building cash value as soon as you pay your first premium, and it will continue building throughout the life of the policy as long as there are funds in the account.

Can you borrow against life insurance?

You can only borrow against a whole life insurance policy or a universal life insurance policy. Policy loans reduce the death benefit if not paid off. Life insurance companies add interest to the loan balance, which if unpaid can cause the policy to lapse. Only permanent life insurance builds cash value.

What is the best life insurance?

Here are Bankrate's picks for the best life insurance companies based on various financial and consumer needs.
  • Guardian: Best for life insurance coverage without a medical exam.
  • MassMutual: Best for whole life insurance.
  • Mutual of Omaha: Best for digital accessibility.
  • Nationwide: Best for customer satisfaction.